Compulynx Ltd

Senior Marketing Executive - Nairobi

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Job

Active since 17-03-2017 Job category Marketing
Location Nairobi Level Professional
Educational level Bachelor / Graduate Employment type Permanent contract
Hours 8 Salary 80000 - 100000
The candidate will support the Marketing Manager in developing project plans, content production, leading events, optimizing the value of the customer database, acquiring new customers and understanding different customer values as well as promoting company products. Focus will be on developing and managing the strategy across a variety of products.


DUTIES AND FUNCTION

· Identify and deliver new opportunities for growth

· Support the Marketing Manager in maximizing value from the customer database acquired

· Gain an understanding of profitable segments within these and use this information to drive strategy forward

· Conduct market survey and analysis and assist in developing marketing plans

· Manage and support the design and effective delivery of marketing initiatives.

· Develop initiatives to promote and create brand awareness

· Assist with the development and delivery of all marketing communications in line with agreed marketing strategy, plans and business objectives.

· Have an understanding of the marketplace, products and business area and nurture internal relationships

· Delivery of marketing communications (across the full media mix and all channels) on time, accurately and within budget to achieve brand and business objectives.

· Ability to translate complex product/product benefits into compelling marketing communications.

· Ability to effectively and accurately translate and interpret the brand promise, visual identity and tone of voice into marketing communications.

Other duties as assigned

SKILLS AND QUALIFICATIONS

· At least 3 Years’ Experience in a medium size organization

· Bachelor’s Degree in Marketing

· Experience in PR and Communication activities

· Experience in developing customer retention strategies

· Experience in organizing and hosting company events

· Knowledge of business plan and marketing strategy development

· Knowledge of the East African Market

· Knowledge of IT products and industry is an advantage

· Interest and knowledge in digital marketing

OTHER SKILLS & ATTRIBUTES

· Excellent oral and written communication skills

· Results Oriented

· Organized and able to work under pressure

· Ability to interpret and understand sales data/reports

Good analytical skills

More information
This listing is a full-time job

Job category Marketing
Industry / Industries IT
Region Kenya
Keywords

Contact information

Name Human Resource Department HR

Location

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